Wednesday, 10 December 2025

Aishwarya Rai and Longines: Who dropped whom?


 

Aishwarya Rai's long term relationship with luxury watch brand Longines seems to have come to an end. What started off with a bang, has petered out in a whimper. And we wonder why? Who left whom?! Did the brand drop Ash... or did Aishwarya Rai-Bachchan walk away from a deal no longer that appealing or lucrative? We wonder. For years, Aishwarya Rai has appeared in drop-dead gorgeous images that have been so beautiful, her vast, global fandom has reposted them, tantamount to free publicity in fan sites and blogs around the world. Including ours! Be it the in-store appearances, print ads, video ads, catwalk shows, the famed Indian beauty brought the brand to billion+ nation India.

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